Google Launches Google Vids: An AI-Powered Video Creation Tool for Google Workspace Users

Google recently introduced Google Vids, an innovative video creation application powered by artificial intelligence, designed to simplify video editing for Google Workspace professionals, even those without technical editing skills. This tool enhances Google’s suite of applications, further boosting productivity for businesses.

A Gradual Rollout for Google Workspace Users

Initially announced in April, Google Vids is now available to Google Workspace users as part of a phased rollout. The first beneficiaries include users of the Workspace Labs and Gemini Alpha programs, with a broader expansion soon to Business Standard, Business Plus, Enterprise Standard, Enterprise Plus, Essentials, Enterprise Essentials, and Education Plus accounts.

Key Features of Google Vids

Google Vids stands out for its ability to transform ideas or documents into engaging videos with the help of Google’s Gemini AI. This tool can generate scripts, suggest scenes, and create storyboards based on the information provided by the user. Google Vids also offers advanced customization, including visual styles, embedded media, narrative text, and music tracks. Additionally, users can record their own voice for narration or use an AI-generated voice.

Broad Professional Applications

Google Vids is designed for a wide range of sectors. For example, customer service teams can enrich their help center articles with explanatory videos to make information more accessible. Similarly, training teams can easily create visual modules, enhancing the learning experience.

Enhanced Collaboration and Accessibility

Like many Google tools, Google Vids is a web application that facilitates real-time collaboration. Teams can work together on videos, speeding up the creative process. However, advanced creation features are reserved for premium Google Workspace levels.

A Free Trial Period for Smooth Adoption

To encourage adoption, Google is making all features of Google Vids free until December 31, 2025. After this date, certain usage restrictions may apply, but users will be notified in advance. This trial period allows businesses and educational institutions to test Google Vids without financial constraints, facilitating a gradual integration of this tool into professional practices.

With Google Vids, Google addresses the growing need for video content in businesses, making video creation accessible to all Google Workspace users.